Our New Classic range of Guiding toothbrushes have a legitimate claim to being the world’s most environmentally friendly toothbrush for the following reasons.

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  We turn a waste product that would have been burnt into the world’s easiest toothbrush to recycle.

 

And if you consider 2nd Life, due to the ergonomic design of the handle and all the Broom Tech bristles the Aussie Guiding toothbrushes surpass every other toothbrush as a 2nd Life cleaning tool. Regardless of whether this is for cleaning around the house, car engines etc.

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 I should also mention that because we use the most expensive bristles, over half our customers report our Aussie Guiding toothbrushes last two (2) to three (3) times longer than regular toothbrushes from the big American Brands.

 

 To put this into context, you could use fishing line as bristles, but they would go “Shaggy Dog” within a week.

 

 While all this may NOT sound like Rainbows and Unicorns, when you look past “Green Washing” – advertising slogans – nobody would call a bamboo toothbrush environmentally friendly if they knew how much CO2 was produced to heat the ovens needed to make a bamboo toothbrush.

 

 Bamboo toothbrush handles must spend two days in a high temperature oven which are usually heated by gas (natural gas or LPG). If the bamboo isn’t dried perfectly, the handle will split when the bristles are inserted.

 

 Even if you ignore all the CO2 produced to make a bamboo toothbrush, bamboo toothbrushes at best, are still only carbon neutral. It is better for the environment if you let the bamboo continue to grow rather than cutting it down and turning it into toothbrushes.

 

 And all the biodegradable plastic toothbrushes – which cannot be recycled - still break down to micro plastics. They just do it a bit quicker, i.e. in one to five years.

 

 It is important to realise that a toothbrush handle with more than one colour and/or different types of plastics range from hard to impossible to recycle.

 

 With our new Classic range of Guiding toothbrushes simply snip off the head and throw it in the recycle bin. Job Done.

 

 It is also important to remember that each Guiding toothbrush prevented around 20 grams of CO2 being released into the atmosphere. While this is not much, if every Australian used one Guiding toothbrush per year it would be the same as preventing a small car driving 2.6 million Kilometres.

 

 And if someone chooses not to recycle their Guiding toothbrush and it ends up in landfill it will remain a Carbon Sink for literally hundreds of years. With rising CO2 levels all Carbon Sinks are beneficial for the environment.

 

 As Guiding toothbrushes are really good carbon sinks, with hydrophobic properties, it will be literally hundreds of years before they start to become microplastics.

 

 People regularly request toothbrushes with replaceable heads, but it is now nearly impossible to get Product Insurance for toothbrushes with replaceable heads due to injuries.

 

 Half the Lawyers argue it was poor product design that caused the injury and the other half argue the consumer did NOT follow the instructions properly when attaching the replaceable head.

 

 Regardless of who was correct, it is now nearly impossible to get Product Insurance for toothbrushes with replaceable heads.

 

 I should mention I have tried numerous different toothbrush designs with replaceable heads and I never liked them for hygiene reasons. The cracks and grooves where the head join the neck get filled up with saliva and toothpaste and start to get a bit “icky” as they are nearly impossible to clean.

 

 A miswak – traditionally made from a tree with antibiotic properties - is probably the most environmentally friendly way for oral hygiene. However - and this needs to be noted - an Aussie Guiding toothbrush will sweep more plaque off gums and whiten teeth better than a miswak, because a miswak - at the end of day - is just a stick. And the Aussie Guiding toothbrush was designed specifically to sweep plaque off gums and whiten teeth.

 

 Eating an apple a day is one of the most successful ways to remove plaque from teeth and gums.

 

 Research even shows that people who eat an apple a day do NOT get the health issues now associated with poor gum health – heart attacks, strokes, dementia etc.

 

 However, unless you have access to free apples my Guiding toothbrushes are a much more cost-effective alternative.

  And this is without mentioning the environmental costs of cold storage.